It’s all about making a change.

At The Word on Record, the focus is centered on working with purpose-driven businesses and thought leaders to effectively communicate their messages. The aim is to demonstrate that change, profit, and business can coexist, leaving a positive impact.

We're driven by a core belief: that mission-driven organizations deserve to be heard, understood, and celebrated on a global scale. We help companies, non-profits, and advocates like you use their voices, establish themselves as thought leaders, and build trust in their work – across cultures and languages.

Born from a Global Perspective

The Word on Record’s Founder, Verónica Lawson Vilches, brings a unique perspective shaped by living and working in four countries, and fluency in multiple languages. Witnessing the power of purpose-driven organizations firsthand, she saw the need for effective communication to spread more awareness around their mission.

We are deeply committed to the causes we represent, and understand the nuances of reaching diverse audiences.

Multicultural Storytelling for Global Impact

We go beyond press releases and boilerplate messaging. We take the time to understand your unique mission, target audience, and not just the industry landscape, but the cultural landscape as well. Then, we craft a comprehensive PR strategy tailored to achieve your specific goals, considering language, traditions, and media consumption habits in your target markets.

We’re on the record

Here's what we do:

  • Deep Collaboration: We work closely with you as an extension of your team, ensuring your voice and message are at the forefront of everything we do, while adapting it for cultural resonance.

  • Data-Driven Decisions with a Global Lens: We track results and leverage data insights to continuously optimize your PR strategy for maximum impact, considering international media trends and audience preferences.

  • A Passion for Storytelling: We believe in the power of narrative that transcends language. We craft compelling stories that resonate with your audience on a human level, building lasting connections.

Our Proven Track Record of Global Success

Veronica’s international experiences have led to successful PR campaigns for purpose-driven companies in major newspapers and channels across France, Spain, the U.K., and the U.S. We can achieve similar results for you, no matter where your target audience is located.

Our Commitment to Your Global Success

We're invested in seeing you achieve your mission and make a real difference in the world. That's why we offer ongoing support and guidance throughout your PR journey, ensuring your message reaches the right people, in the right language, at the right time.

Ready to Join the Movement and Share Your Story with the World?

Let's connect and discuss how we can help you amplify your mission and make a lasting global impact. We're here to help you become a thought leader in your industry, build trust with a global audience, and ultimately, change the world, one story at a time.

Curious to know more?

Start your journey toward authentic, impactful communication today.